Well prepared
Strong secondary education systems and a culture of independent study mean students arrive ready for college-level work.
For admissions & international offices
Now open: founding partnersMax 3 schools per state
Nordic talent, ready to enroll.
Your recruitment partner in Sweden, Norway, Denmark and Finland. We will represent a maximum of three U.S. schools per state and introduce them to motivated, English-fluent students.
- 3
- schools per state, max
- 4
- Nordic markets covered
- F-1
- visa support for every admitted student
- $0
- cost for students and families
The challenge
Fewer domestic students, every year from now.
The number of U.S. high school graduates peaked in 2025 and is projected to decline steadily through 2041. Nordic students are part of the answer.
−13%
fewer U.S. high school graduates in 2041 than at the 2025 peak
38 states
will see fewer graduates in 2041 than in 2023
−7%
new international students to the U.S. in 2024/25
Sources: WICHE, Knocking at the College Door (Dec 2024); Open Doors 2025.
Why Nordic students
Prepared, fluent and able to fund their studies.
Nordic students want an international education, but few U.S. schools have a direct way to reach them. EDEA is that channel.
A large, untapped talent pool
- ≈1.6 million
- 18–22-year-olds in Sweden, Norway, Denmark and Finland
- 44,880
- Nordic students already study abroad
- 5,997
- study in the U.S.
- ≈3,300
- at undergraduate level – about 1 in 500 young Nordics
The demand for an international degree is proven. We make the U.S. their first choice.
Sources: Open Doors 2025; UNESCO via U.S. Department of Commerce (2022). Age group estimated.
Fluent in English
English is taught from early school years, and the Nordic countries consistently rank among the most English-proficient in the world.
Financially capable
Many can fund degree studies abroad through national student finance – CSN in Sweden, Lånekassen in Norway, SU in Denmark and Kela in Finland – with grants and loans for living costs, and in Sweden and Norway also for tuition.
Exclusive by design
Of about 2,600 four-year colleges, we will partner with no more than 75.
A maximum of three schools per state, in 25 states – so every partner stands out to Nordic families.
2,637
four-year colleges and universities in the U.S.
No more than 75
a maximum of three in each of 25 states
1 in 35
four-year institutions can become a partner
Source: NCES, Digest of Education Statistics, Table 105.50 (2020–21).
HOW WE WORK
Your extended arm in the Nordics.
We don't market studying abroad in general. We market your school – to Nordic students and families, in their own language.
Your school, by name
Our campaigns feature our partner schools specifically – not study abroad in general.
Your recruitment team on the ground
Fairs, school visits, social media and student advising in four countries – without the cost of your own staff or travel.
Loyal to our partners
We only present our partner schools – and never a competing school in your state and category.
Honest advice, free for students
Every partner is on the same terms, so we match students on fit. Our service is always free for them.
Timeline
From first contact to students on your campus.
Now
Register your interest – tell us your state and we'll confirm availability.
Early 2027
Founding partner terms – we get in touch with schools in the order they registered.
Spring 2027
Your school in our Nordic campaigns; student mapping calls begin.
Spring–summer 2027
Application support and support with the F-1 visa application.
Fall 2027
First intake: our first Nordic students start on your campus.
Fall 2028
Full intake.
What you get
Visibility in the Nordics – and personal guidance for every student.
Marketing that puts your school in front of Nordic students
Photo and video
Your campus, programs and student life in our campaigns on TikTok, Instagram and Facebook – built with material you provide and approve.
Your target audience
We reach the students who fit your school – by study interest, sport and region.
Student stories
Once Nordic students are on your campus, their stories become part of your marketing back home – and inspire the next ones.
Interested students
Personal service, start to finish – free for every student
Nordics
- 01
Mapping call
We get to know each student: goals, grades, budget and dreams.
- 02
School matching
We help identify schools that truly fit the student.
- 03
Application support
Essays, documents, tests and funding, step by step.
- 04
Application submitted
A complete, well-prepared application lands with you.
- 05
Visa support
We support the student with the F-1 visa application.
- 06
Ready for departure
We help the student prepare everything before departure – and they can always reach out to us.
Your campus
For students and families
Free guidance, from first question to departure.
- finding the right school for grades, budget and goals
- applications, essays and test requirements
- scholarships and national student finance
- Support with the F-1 visa application and preparing for departure
Our service is completely free for students and their families.
Schools fund our work, so students can focus on finding the right fit. Nordic students can learn more at edeastudy.se.
Questions schools ask us
We're opening the network to our first founding partners. Register your interest with the form below and we'll be in touch about founding partner terms in early 2027. Registering is free and doesn't commit you to anything.
First come, first served. We contact schools in the order they register, and there are no more than three spots per state – one per category. Registering early gives your school the best chance to secure its spot.
No. Our service is completely free for students and their families. Schools fund our work, so we can focus on finding the right fit for each student.
EDEA is a newly founded Swedish company that helps Nordic students find and apply to U.S. colleges and universities.
It started with a personal experience. I studied at a college in Delaware from 1995 to 2000 – still one of the best things I have ever done. I love the U.S. and the person it helped me become. Many years later, it still shapes my everyday life, both in my work and in a close group of friends now spread across most of the world.
Living on campus, making friends from all over the world, seeing another country from the inside and growing as a person stays with you for the rest of your life.
I no longer live in the U.S., but I have a deep passion for helping young people experience the same thing. After many years in different roles in international marketing, I have decided to let that passion lead the way – and founded EDEA.
At the same time, I know how complicated it can feel for Nordic families: which schools fit, how applications work, scholarships, student finance and visas. Many give up before they even start. EDEA is here to change that – and to give U.S. schools a direct, trusted channel to motivated Nordic students.
Contact
Is your state still open?
Tell us about your institution and the states you recruit for, and we'll confirm availability within two business days.
Or email partners@edeanordic.com
